Veterans Advantage Joins Forces with Northrop Grumman, IMAX, and Avis/Budget to Sponsor Events in the 6th Annual Veterans Week NYC

Veterans Advantage Joins Forces with Northrop Grumman, IMAX, and Avis/Budget to Sponsor Events in the 6th Annual Veterans Week NYC

Military, Veterans, and their Families Are Invited to Attend Three Free Events During Veterans Week NYC 2017


GREENWICH, Conn.Nov. 6, 2017 /PRNewswire/ — For the sixth consecutive year, Veterans Advantage, PBC, is proud to announce that it will act as the presenting sponsor for Veterans Week NYC, with the VetRewards Card once again the official secure ID card for attending Veterans.


“While Veterans Advantage offers A Real Thank You™ to those who have served and their loved ones, we are delighted to sponsor several free events for the public during Veterans Week, in conjunction with other patriotic partners like Northrop Grumman, IMAX and Avis/Budget,” said Scott Higgins, Vietnam Veteran, Co-founder and CEO of Veterans Advantage, PBC.

Featured Events Include:

Veterans Day Parade Float
11:30 AM to 5 PM, 5th Avenue

Veterans Advantage will once again act as a sponsor of New York City’s Annual Veterans Day Parade, which boasts over 20,000 participants each year. Veterans, military, and their families are invited to join Veterans Advantage Co-founders Scott and Lin Higgins on the patriotic Veterans Advantage Float, led by Avis/Budget cars.

Free IMAX Screening of Dunkirk
5 PM, AMC Loews 34th Street, IMAX Theater, 312 W. 34th Street

Veterans Advantage and IMAX invite the public to attend a FREE screening of the epic World War II drama, Dunkirk, from critically-acclaimed Director Christopher Nolan. Guests will receive complimentary sodas and popcorn.

Heroes Meet Heroes
1 PM to 4 PMNew York Athletic Club, Central Park South (58th Street) at 7th Avenue

Veterans Advantage, in partnership with the Northrop Grumman Corporation, will host the sixth annual Heroes Meet Heroes Reception with a complimentary catered lunch buffet. Guests can get autographs and photos with their favorite USA Olympic Team athletes and mingle with other military, veterans, family members, and supporters. There will be a drawing for Prizes, including 2 one-week car rentals from Avis/Budget, free VetRewards Cards from Veterans Advantage, and other gifts.

About Veterans Advantage, PBC:
Veterans Advantage, PBC, is a military marketing, media, and technology company, co-founded in 2000 by Scott Higgins, a Vietnam War Veteran, and Lin Higgins, the proud daughter of a U.S. Marine. The Veterans Advantage team is passionate about their socially-responsible mission of creating new, exclusive discounts for military, veterans, and their families, and works with their partner coalition of travel industry leaders, retailers, and service providers to offer A Real Thank You™ to the men and women and their families who have given so much to protect our freedoms.

Learn more at, browse our Press Kit, or contact us at with questions or to request an interview with our founders, Scott and Lin Higgins.

Contact Roy Asfar